Concept for Life

Now when you buy selected 10kg bags of Concept for Life, tasty dry cat food in a range of flavours and styles to meet your cat's individual nutritional needs, you'll get 25% off!

Now when you buy selected 400g bags of Concept for Life premium dry cat food, available for a range of species, life stages and specialised nutrition, you'll get 20% off!

A complete dry cat food which is tailored to suit the metabolism of neutered cats 1 year +. With adjusted energy and protein content, it can help your cat to maintain its ideal weight.

For cats which are prone to weight gain. Reduced calorie complete dry food with digestible proteins to help maintain muscle mass and L-carnitine. Formulated to help your cat feel fuller for longer.

Formulated for cats aged 1 year + with sensitive digestions, this tasty kibble is extremely well tolerated. It contains one source of animal protein and prebiotics which promote healthy gut flora.

Dry cat food with a special vitamin B complex and rich in Omega 3 & 6 fatty acids, biotin and zinc for shiny fur and healthy skin. It provides your cat with a complete, balanced meal. Anti-hairball.

Premium dry food for adult cats of normal weight. Rich in easy to digest protein, it provides optimal all-round care for your pet and can help to prevent urinary stones and reduce hairball formation.

A premium dry food with the right shape for adult British Shorthair cats. This complete food supports shiny fur and healthy skin, heart and joints. It also helps to keep teeth clean and healthy.

Suitable for adult Maine Coons 15 months+, this large kibble encourages intensive chewing. It is enriched with glucosamine and chondroitin which help to protect bones and joints.

For Maine Coon kittens aged 4-15 months; this premium complete dry food with colostrum supports the immune system. A species-appropriate larger kibble provides the right mix of nutrients for your cat.

Scientific-based dry cat food, specifically formulated to suit the nutritional needs of Persian cats. It is well accepted, helps to minimise hairball formation and supports shiny fur and supple skin.

For adult indoor cats aged 1 year +. With moderate energy and fat content as well as L-carnitine, this tasty dry food helps your cat to maintain an ideal weight. It also helps to reduce hairballs.

Formulated for adult outdoor cats with high energy needs, this great-tasting kibble has lots of protein and fats. It is rich in antioxidants which support an active immune system and healthy joints.

Ideal for kittens 2-12 months as well as pregnant and lactating cats. A top quality dry food with a balanced, premium mix of nutrients, easy to digest, well accepted and with the right sized kibble.

For Maine Coon kittens aged 4-15 months; this premium complete dry food with colostrum supports the immune system. A species-appropriate larger kibble provides the right mix of nutrients for your cat.

Top quality dry food for older cats 10+ years, with a mix of premium nutrients to promote vitality. With reduced phosphorus content and DL-methionine and vitamin B complex for shiny, soft fur.

Top quality dry food to suit your cat’s nutritional needs in all life phases. Developed by vets, it is rich in easy to digest protein and well accepted. Now available in a top value economy pack.