Concept for Life Pet Food

Tailored nutrition for your pet

Discover our premium, scientific-based nutritional concept that offers your pet the right nutrition for each lifestage!

Concept for Life pet food provides your pet with the right nutrition for each life stage. This delicious dry or wet food is tailored to suit the individual needs and dietary requirements of your cat or dog. No matter whether your pet is a kitten, a puppy, getting on in years, a working dog, a house cat or a cat that spends time outside; Concept for Life provides your pet with premium nutrition at a great price.

The calorie and nutritional content of each variety of this tasty pet food is optimised to match the individual requirements of each life stage to ensure that the composition and nutritional value is just right for your pet’s life style. Every single variety uses top quality ingredients which are functional and species appropriate. This balanced mix of nutrients helps to ensure that your pet enjoys a happy and healthy life. 

1 - 24 of 119 products
1 - 24 of 119 products
1 - 24 of 119 products

High premium dry food, developed to meet the nutritional needs of large breed adult dogs. This diet is well-accepted, offers essential joint protection and helps your dog to maintain a healthy weight.

Delivery in 1-5 working days
3 Varieties from
 €8.99
12kg
€47.99
€4.00 / kg
Economy Pack: 2 x 12kg
individually priced €95.98
Now €92.99
€3.87 / kg
1.5kg

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€8.99
€5.99 / kg
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Complete dry kitten food made with tasty fresh meat and the appropriate mix of nutrients for a healthy, balanced growth. Ideal for kittens 2-12 months, as well as pregnant and lactating cats.

Delivery in 1-5 working days
4 Varieties from
 €4.99
400g
€4.99
€12.48 / kg
3kg
€22.99
€7.66 / kg
10kg
€63.99
€6.40 / kg
Economy Pack: 2 x 10kg
individually priced €127.98
Now €123.99
€6.20 / kg

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Over 8000 products to choose from

Premium complete dry food for adult dogs aged 10 months and over. Developed to meet the nutritional needs of small sized breeds, this diet is well-accepted and helps to keep your dog’s skin healthy.

Delivery in 1-5 working days
3 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
4kg
€16.99
€4.25 / kg
Economy Pack: 2 x 4kg
individually priced €33.98
Now €31.49
€3.94 / kg

Complete dry cat food tailored to suit the needs of Maine Coon cats. It is made with fresh meat  and the extra large kibble encourages intensive chewing. With glucosamine & chondroitin.

Delivery in 1-5 working days
4 Varieties from
 €4.29
400g
€4.29
€10.73 / kg
3kg
€23.99
€8.00 / kg
10kg
€71.99
€7.20 / kg
Economy Pack: 2 x 10kg
individually priced €143.98
Now €139.99
€7.00 / kg

Complete dry food for Maine Coon kittens up to 15 months. This larger kibble food is made with tasty fresh meat and enriched with colostrum to help support the immune system. Aids balanced growth. 

Delivery in 1-5 working days
4 Varieties from
 €3.79
400g
€3.79
€9.48 / kg
3kg
€21.99
€7.33 / kg
10kg
€67.99
€6.80 / kg
Economy Pack: 2 x 10kg
individually priced €135.98
Now €131.99
€6.60 / kg

Premium dry food for adult cats 1 year +, of normal weight. Rich in easy to digest protein, it helps to provide nutritious all-round care. Can help to prevent urinary stones & reduce hairball formation.

Delivery in 1-5 working days
4 Varieties from
 €4.79
400g
€4.79
€11.98 / kg
3kg
€21.99
€7.33 / kg
10kg
€59.99
€6.00 / kg
Economy Pack: 2 x 10kg
individually priced €119.98
Now €116.99
€5.85 / kg

Complete dry dog food for adult dogs aged 12 months and over. Developed to meet the nutritional needs of medium sized breeds, this diet is well-accepted and helps your dog maintain a healthy weight.

Delivery in 1-5 working days
5 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
6kg
individually priced €35.96
Now €33.49
€5.58 / kg
12kg
€45.99
€3.83 / kg
12kg + 1.5kg Free!
€45.99
€3.41 / kg
Economy Pack: 2 x 12kg
individually priced €91.98
Now €88.99
€3.71 / kg

Premium complete dry food made with tasty fresh meat for adult indoor cats aged 1 year+. With L-carnitine to help your cat maintain an ideal weight, biotin for shiny fur and anti-hairball function.

Delivery in 1-5 working days
3 Varieties from
 €4.79
400g
€4.79
€11.98 / kg
3kg

Sold out

€21.99
€7.33 / kg
Notify me when available
10kg

Sold out

€59.99
€6.00 / kg
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High premium dry food, developed to meet the nutritional needs of giant breed adult dogs. This protein-rich kibble supports healthy joints and weight, as well as a beautiful coat. Easy to digest.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
6kg
individually priced €35.96
Now €33.49
€5.58 / kg
12kg
€49.99
€4.17 / kg
Economy Pack: 2 x 12kg
individually priced €99.98
Now €96.49
€4.02 / kg

Formulated to suit the nutritional needs of adult German Shepherds, this dry dog food with natural cartilage nutrients helps to strengthen the body's defences. Aids healthy digestion, skin and fur.

Delivery in 1-5 working days
4 Varieties from
 €10.49
1.5kg
€10.49
€6.99 / kg
6kg
individually priced €41.96
Now €39.49
€6.58 / kg
12kg
€54.99
€4.58 / kg
Economy Pack: 2 x 12kg
individually priced €109.98
Now €106.99
€4.46 / kg

A complete dry cat food tailored to suit the metabolism of neutered cats 1 year+. Made with tasty fresh meat, it can help your cat maintain an ideal weight. With DL-methionine and L-carnitine.

Delivery in 1-5 working days
4 Varieties from
 €5.49
400g
€5.49
€13.73 / kg
3kg
€24.99
€8.33 / kg
10kg
€68.99
€6.90 / kg
Economy Pack: 2 x 10kg
individually priced €137.98
Now €133.99
€6.70 / kg

Complete dry food for adult cats with sensitive digestions. This kibble with tasty fresh meat contains only 1 source of animal protein and 1 source of carbohydrate and helps to support healthy gut flora.

Delivery in 1-5 working days
7 Varieties from
 €5.49
400g
€5.49
€13.73 / kg
3kg
€24.99
€8.33 / kg
10kg
€68.99
€6.90 / kg
10kg + 2kg Free!
€68.99
€5.75 / kg
Economy Pack: 2 x 10kg
individually priced €137.98
Now €133.99
€6.70 / kg

High quality dry food, developed for large breed adult dogs with sensitive digestive systems. Easily-digestible rice and lamb as the only source of animal protein help to promote optimum digestion.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
6kg
individually priced €35.96
Now €33.49
€5.58 / kg
12kg
€58.99
€4.92 / kg
Economy Pack: 2 x 12kg
individually priced €117.98
Now €114.99
€4.79 / kg

Dry cat food specifically developed to support cats aged 12 months and over that are stressed. With L-tryptophan, milk protein hydrolysate and a mix of calming herbs. all of which can help alleviate stress.

Delivery in 1-5 working days
3 Varieties from
 €5.49
400g
€5.49
€13.73 / kg
3kg
€24.99
€8.33 / kg
Economy Pack: 3 x 3kg
individually priced €74.97
Now €71.99
€8.00 / kg

Formulated specifically for adult (12 months+) and older Frenchies, this dry dog food has 26% protein content and L-carnitine to help maintain muscle mass, oils & a vitamin B complex for skin and coat

Delivery in 1-5 working days
3 Varieties from
 €10.49
1.5kg
€10.49
€6.99 / kg
4kg
€23.99
€6.00 / kg
Economy Pack: 2 x 4kg
individually priced €47.98
Now €45.49
€5.69 / kg

High premium complete dry food, adapted to your dog’s size, age, lifestyle or breed. Now available in great-value economy packs!

Delivery in 1-5 working days
21 Varieties from
 €29.49
Labrador Sterilised (2 x 12kg)
individually priced €109.98
Now €106.99
€4.46 / kg
Labrador Retriever Adult (2 x 12kg)
individually priced €109.98
Now €106.99
€4.46 / kg
Boxer Adult (2 x 12kg)
individually priced €109.98
Now €106.99
€4.46 / kg
German Shepherd Adult (2 x 12kg)
individually priced €109.98
Now €106.99
€4.46 / kg
French Bulldog Adult (2 x 4kg)
individually priced €47.98
Now €45.49
€5.69 / kg

Grain-free premium dry food for sterilised Labrador Retrievers, this kibble can help your dog's weight. With dietary fibre for satiety, and chondroitin sulphate and glucosamine for cartilage & joints.

Delivery in 1-5 working days
3 Varieties from
 €7.49
12kg
€54.99
€4.58 / kg
Economy Pack: 2 x 12kg
individually priced €109.98
Now €106.99
€4.46 / kg
1kg

Sold out

€7.49
€7.49 / kg
Notify me when available

A tasty calorie-reduced (-15%) complete dry dog food for overweight large breed dogs. It has a high protein content (27%) and special satiety formula to help maintain muscle tone and a healthy weight.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
6kg
individually priced €35.96
Now €33.49
€5.58 / kg
12kg
€58.99
€4.92 / kg
Economy Pack: 2 x 12kg
individually priced €117.98
Now €114.99
€4.79 / kg

Complete dry cat food with tasty fresh meat! Formulated for adult, active outdoor cats it has an increased energy content, antioxidants to help boost the body's defences. Supports cartilage & joints.

Delivery in 1-5 working days
3 Varieties from
 €4.79
400g
€4.79
€11.98 / kg
3kg
€21.99
€7.33 / kg
Economy Pack: 3 x 3kg
individually priced €65.97
Now €62.99
€7.00 / kg

Delicious dry cat food made with fresh meat. The kibble is rich omega 3 & omega 6 fatty acids, biotin and zinc for supple skin and shiny fur. It supports natural coat pigmentation and is anti-hairball.

Delivery in 1-5 working days
3 Varieties from
 €5.49
400g
€5.49
€13.73 / kg
3kg
€24.99
€8.33 / kg
Economy Pack: 3 x 3kg
individually priced €74.97
Now €71.99
€8.00 / kg

Complete dry food for adult British Shorthair cats. Made with tasty fresh meat and enriched with vitamins for shiny fur, it supports cardiac health and the kibble shape encourages intensive chewing.

Delivery in 1-5 working days
3 Varieties from
 €4.29
400g
€4.29
€10.73 / kg
3kg
€23.99
€8.00 / kg
Economy Pack: 3 x 3kg
individually priced €71.97
Now €68.99
€7.67 / kg

Adapted to the nutritional needs of small breed senior dogs aged 8 years and over, this high premium, complete dry dog food promotes your older dog's vitality and supports healthy teeth and gums.

Delivery in 1-5 working days
3 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
3kg
individually priced €17.98
Now €15.99
€5.33 / kg
Economy Pack: 2 x 3kg
individually priced €31.98
Now €29.49
€4.92 / kg

Now when you buy selected 9kg (3 x 3kg) or 10kg Concept for Life dry cat food in a range of varieties tailored to meet your cat's nutritional needs, you'll get it for a great value special price!

Delivery in 1-5 working days
17 Varieties from
 €57.99
Adult Persian (9kg)
Was €71.97
Now €66.99
€7.44 / kg
Adult Maine Coon Salmon (9kg)
Was €65.97
Now €60.99
€6.78 / kg
Adult Light (9kg)
Was €74.97
Now €69.99
€7.78 / kg
Adult British Shorthair (9kg)
Was €71.97
Now €66.99
€7.44 / kg
Adult Maine Coon (10kg)
Was €71.99
Now €69.99
€7.00 / kg

A complete dry food for adult cats formulated to help improve dental hygiene. With selected ingredients and a kibble shaped to encourage chewing, it also supports urinary tract health. With taurine.

Delivery in 1-5 working days
3 Varieties from
 €5.49
3kg
€25.99
€8.66 / kg
Economy Pack: 3 x 3kg
individually priced €77.97
Now €74.99
€8.33 / kg
400g

Sold out

€5.49
€13.73 / kg
Notify me when available

*RRP= Recommended Retail Price ** Conditions apply

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