Concept for Life Pet Food

Tailored nutrition for your pet

Discover our premium, scientific-based nutritional concept that offers your pet the right nutrition for each lifestage!

Concept for Life pet food provides your pet with the right nutrition for each life stage. This delicious dry or wet food is tailored to suit the individual needs and dietary requirements of your cat or dog. No matter whether your pet is a kitten, a puppy, getting on in years, a working dog, a house cat or a cat that spends time outside; Concept for Life provides your pet with premium nutrition at a great price.

The calorie and nutritional content of each variety of this tasty pet food is optimised to match the individual requirements of each life stage to ensure that the composition and nutritional value is just right for your pet’s life style. Every single variety uses top quality ingredients which are functional and species appropriate. This balanced mix of nutrients helps to ensure that your pet enjoys a happy and healthy life. 

1 - 24 of 125 products
1 - 24 of 125 products
1 - 24 of 125 products

Mixed trial pack with 2 x 85g in jelly and 2 x 85g in gravy. Tasty premium wet food for cats - choose from Sterilised, Kitten, Sensitive and All Cats. Tailored nutrition for your pet. Try now!

Delivery in 1-5 working days
4 Varieties from
 €2.29
All Cats
€2.29
€6.74 / kg
€2.18
Kitten
€2.29
€6.74 / kg
€2.18
Sterilised

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€2.29
€6.74 / kg
€2.18
Notify me when available
Sensitive

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€2.29
€6.74 / kg
€2.18
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Dietetic complete dry dog food with dried insect as the sole source of protein. Suitable for dogs with food sensitivities, dermatosis and hair loss. It can be used as an exclusion or elimination diet.

Delivery in 1-5 working days
5 Varieties from
 €1.49
100g
€1.49
€14.90 / kg
1kg
€11.49
€11.49 / kg
€10.92
4kg
Was €39.99
Now €36.99
€9.25 / kg
€35.14
12kg
€90.99
€7.58 / kg
€86.44
Economy Pack: 2 x 12kg
individually priced €181.98
Now €177.99
€7.42 / kg
€169.09

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Therapeutic food with increased electrolyte content, low in fat and easy to digest. This complete dry food is suitable for adult dogs with inadequate digestion, resorption disorders and diarrhoea.

Delivery in 1-5 working days
4 Varieties from
 €1.49
100g
€1.49
€14.90 / kg
1kg
€8.99
€8.99 / kg
€8.54
12kg
€68.99
€5.75 / kg
€65.54
Economy Pack: 2 x 12kg
individually priced €137.98
Now €134.99
€5.62 / kg
€128.24

Complete dry cat food tailored to suit the needs of Maine Coon cats. It is made with fresh meat  and the extra large kibble encourages intensive chewing. With glucosamine & chondroitin.

Delivery in 1-5 working days
4 Varieties from
 €4.29
400g
€4.29
€10.73 / kg
€4.08
3kg
€23.99
€8.00 / kg
€22.79
10kg
€71.99
€7.20 / kg
€68.39
Economy Pack: 2 x 10kg
individually priced €143.98
Now €139.99
€7.00 / kg
€132.99

Dietetic wet food for adult dogs with insufficient digestion, acute resorption disorders, or during and after acute diarrhoea. This food has an increased electrolyte content and is low in fat.

Delivery in 1-5 working days
3 Varieties from
 €21.99
6 x 400g
€21.99
€9.16 / kg
€20.89
12 x 400g
individually priced €43.98
Now €42.99
€8.96 / kg
€40.84
24 x 400g
individually priced €87.96
Now €83.99
€8.75 / kg
€79.79

Dietetic dry food formulated to meet the nutritional needs of cats with gastrointestinal disease, or acute diarrhoea. It is low in fat, easy to digest and has an increased electrolyte content.

Delivery in 1-5 working days
4 Varieties from
 €3.29
3kg
€23.99
€8.00 / kg
€22.79
10kg
€72.99
€7.30 / kg
€69.34
Economy Pack: 2 x 10kg
individually priced €145.98
Now €141.99
€7.10 / kg
€134.89
350g

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€3.29
€9.40 / kg
€3.13
Notify me when available

Tasty dry dietetic cat food for adult cats with FLUTD issues. The kibble has uric acidifying properties and an adapted magnesium content. It can help to help dissolve existing struvite stones.

Delivery in 1-5 working days
5 Varieties from
 €3.19
80g
€3.19
€39.88 / kg
3kg
€23.99
€8.00 / kg
€22.79
10kg
€72.99
€7.30 / kg
€69.34
Economy Pack: 2 x 10kg
individually priced €145.98
Now €141.99
€7.10 / kg
€134.89
350g

Sold out

€3.29
€9.40 / kg
€3.13
Notify me when available

Complete dry food for adult cats with sensitive digestions. This kibble with tasty fresh meat contains only 1 source of animal protein and 1 source of carbohydrate and helps to support healthy gut flora.

Delivery in 1-5 working days
6 Varieties from
 €5.49
400g
€5.49
€13.73 / kg
€5.22
10kg
€68.99
€6.90 / kg
€65.54
Economy Pack: 2 x 10kg
individually priced €137.98
Now €134.99
€6.75 / kg
€128.24
12 x 85g Sensitive Cats in Gravy
€12.99
€12.74 / kg
€12.34
12 x 85g Sensitive Cats in Jelly
€12.99
€12.74 / kg
€12.34

Complete dry food for Maine Coon kittens up to 15 months. This larger kibble food is made with tasty fresh meat and enriched with colostrum to help support the immune system. Aids balanced growth. 

Delivery in 1-5 working days
4 Varieties from
 €3.79
400g
€3.79
€9.48 / kg
€3.60
3kg
€21.99
€7.33 / kg
€20.89
10kg
€67.99
€6.80 / kg
€64.59
Economy Pack: 2 x 10kg
individually priced €135.98
Now €131.99
€6.60 / kg
€125.39

Dietetic wet food for adult cats with insufficient digestion, acute resorption disorders, or during and after acute diarrhoea. This food has an increased electrolyte content and is low in fat.

Delivery in 1-5 working days
3 Varieties from
 €14.99
6 x 200g
€14.99
€12.49 / kg
€14.24
12 x 200g
individually priced €29.98
Now €28.99
€12.08 / kg
€27.54
24 x 200g
individually priced €59.96
Now €56.99
€11.87 / kg
€54.14

Low in protein and phosphorus, this therapeutic complete dry food is suitable for adult dogs with chronic renal insufficiency. It can help to reduce calcium oxalate and uric acid stone formation.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1kg
€8.99
€8.99 / kg
€8.54
4kg
individually priced €35.96
Now €32.99
€8.25 / kg
€31.34
12kg
€68.99
€5.75 / kg
€65.54
Economy Pack: 2 x 12kg
individually priced €137.98
Now €134.99
€5.62 / kg
€128.24

Premium dry food for adult cats 1 year +, of normal weight. Rich in easy to digest protein, it helps to provide nutritious all-round care. Can help to prevent urinary stones & reduce hairball formation.

Delivery in 1-5 working days
4 Varieties from
 €4.79
400g
€4.79
€11.98 / kg
€4.55
3kg
€21.99
€7.33 / kg
€20.89
10kg
€59.99
€6.00 / kg
€56.99
Economy Pack: 2 x 10kg
individually priced €119.98
Now €116.99
€5.85 / kg
€111.14

Dietetic wet food in pouches for adult cats with food intolerances, dermatosis and hair loss. This vet food contains salmon as the only source of protein so it is suitable as an exclusion or elimination diet.

Delivery in 1-5 working days
3 Varieties from
 €13.99
12 x 85g
€13.99
€13.72 / kg
€13.29
24 x 85g
individually priced €27.98
Now €26.99
€13.23 / kg
€25.64
48 x 85g
individually priced €55.96
Now €52.99
€12.99 / kg
€50.34

Complete dietetic dry cat food with dried insect as the only source of protein. It is suitable for cats with nutritional sensitivities, dermatosis or hair loss. Suitable as exclusion or elimination diet.

Delivery in 1-5 working days
5 Varieties from
 €3.19
80g
€3.19
€39.88 / kg
€3.03
350g
€3.99
€11.40 / kg
€3.79
3kg
€35.99
€12.00 / kg
€34.19
10kg
€98.99
€9.90 / kg
€94.04
Economy Pack: 2 x 10kg
individually priced €197.98
Now €194.99
€9.75 / kg
€185.24

Premium complete dry food made with tasty fresh meat for adult indoor cats aged 1 year+. With L-carnitine to help your cat maintain an ideal weight, biotin for shiny fur and anti-hairball function.

Delivery in 1-5 working days
4 Varieties from
 €4.79
400g
€4.79
€11.98 / kg
€4.55
3kg
€21.99
€7.33 / kg
€20.89
10kg
€59.99
€6.00 / kg
€56.99
Economy Pack: 2 x 10kg
individually priced €119.98
Now €116.99
€5.85 / kg
€111.14

Complete dry cat food for pregnant lactating cat mums and kittens aged 6 weeks-4 months. Smaller-sized kibble with fresh meat and increased energy content & colostrum for the body's natural defences.

Delivery in 1-5 working days
4 Varieties from
 €4.99
400g
€4.99
€12.48 / kg
€4.74
3kg
€22.99
€7.66 / kg
€21.84
10kg
€63.99
€6.40 / kg
€60.79
Economy Pack: 2 x 10kg
individually priced €127.98
Now €124.99
€6.25 / kg
€118.74

Dietetic wet food for adult dogs with chronic renal insufficiency. The therapeutic food has a low phosphorus and protein content to help reduce formation of bladder stones and make urine more alkaline

Delivery in 1-5 working days
2 Varieties from
 €21.99
6 x 400g
€21.99
€9.16 / kg
€20.89
Saver Pack: 24 x 400g
individually priced €87.96
Now €84.99
€8.85 / kg
€80.74

Dietetic dry food for adult cats with chronic renal insufficiency. This dry food has a low phosphorus and protein content. It makes urine more alkaline and helps to reduce formation of bladder stones.

Delivery in 1-5 working days
4 Varieties from
 €3.29
350g
€3.29
€9.40 / kg
€3.13
3kg
€23.99
€8.00 / kg
€22.79
10kg
€72.99
€7.30 / kg
€69.34
Economy Pack: 2 x 10kg
individually priced €145.98
Now €141.99
€7.10 / kg
€134.89

Complete dry kitten food made with tasty fresh meat and the appropriate mix of nutrients for a healthy, balanced growth. Ideal for kittens 2-12 months, as well as pregnant and lactating cats.

Delivery in 1-5 working days
4 Varieties from
 €4.99
400g
€4.99
€12.48 / kg
€4.74
3kg
€22.99
€7.66 / kg
€21.84
10kg
€63.99
€6.40 / kg
€60.79
Economy Pack: 2 x 10kg
individually priced €127.98
Now €124.99
€6.25 / kg
€118.74

Complete dry food for adult British Shorthair cats. Made with tasty fresh meat and enriched with vitamins for shiny fur, it supports cardiac health and the kibble shape encourages intensive chewing.

Delivery in 1-5 working days
3 Varieties from
 €4.29
400g
€4.29
€10.73 / kg
€4.08
3kg
€23.99
€8.00 / kg
€22.79
Economy Pack: 3 x 3kg
individually priced €71.97
Now €68.99
€7.67 / kg
€65.54

Complete dry cat food, made with fresh meat! Suitable for cats aged 10 years+, this tasty kibble with reduced phosphorus and sodium, helps to promote vitality. With DL-methionine for a shiny coat.

Delivery in 1-5 working days
3 Varieties from
 €4.99
400g
€4.99
€12.48 / kg
€4.74
3kg
€22.99
€7.66 / kg
€21.84
Economy Pack: 3 x 3kg
individually priced €68.97
Now €65.99
€7.33 / kg
€62.69

Low carb dietetic nutrition for overweight adult dogs, this complete dry dog food can help to regulate the glucose supply and supports a healthy weight. Suitable for dogs with diabetes mellitus.

Delivery in 1-5 working days
4 Varieties from
 €8.49
1kg
€8.49
€8.49 / kg
€8.07
4kg
individually priced €33.96
Now €31.99
€8.00 / kg
€30.39
12kg
€68.99
€5.75 / kg
€65.54
Economy Pack: 2 x 12kg
individually priced €137.98
Now €134.99
€5.62 / kg
€128.24

Dietetic wet food for adult dogs with food intolerances, dermatosis and hair loss. This vet food can be used as an exclusion or elimination diet as kangaroo is the only source of animal protein

Delivery in 1-5 working days
2 Varieties from
 €23.99
6 x 400g
€23.99
€10.00 / kg
€22.79
24 x 400g
individually priced €95.96
Now €92.99
€9.69 / kg
€88.34

Ideal for puppies and young giant breed dogs (45kg+) from 8 to 18-24 months. It encourages balanced muscle, joint and cartilage development; this digestible kibble is just right for young XL dogs.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
€8.54
6kg
individually priced €35.96
Now €32.99
€5.50 / kg
€31.34
12kg
€50.99
€4.25 / kg
€48.44
Economy Pack: 2 x 12kg
individually priced €101.98
Now €98.99
€4.12 / kg
€94.04