Simpsons Premium 80/20 Mixed Meat & Fish Dry Dog Food
12kg
Simpsons Premium 80/20 Mixed recipe was formulated for all breeds of Adult & Senior dogs with human grade protein meat & animal ingredients (80%) fruit, vegetables and botanicals (20%) and 0% grains....further information
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€103.99
€8.67 / kg
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Next-day delivery or 1–3 working days.
This may vary slightly depending on the payment method, availability, your location and public holidays. Orders fulfilled from our EU fulfillment centers are likely to take an additional 2-3 days. In ‘my zooplus’, you can track the status of your order at any time from receipt of order to delivery.
This may vary slightly depending on the payment method, availability, your location and public holidays. Orders fulfilled from our EU fulfillment centers are likely to take an additional 2-3 days. In ‘my zooplus’, you can track the status of your order at any time from receipt of order to delivery.
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Product description
Simpsons Premium 80/20 Mixed recipe was formulated for all breeds of Adult & Senior dogs with human grade protein meat & animal ingredients (80%) fruit, vegetables and botanicals (20%) and 0% grains.
A natural hypo-allergenic dog food and the UK's first 80/20 produced range of foods proudly produced in North West of England. 80:20 means the food contains 80% meat products (Chicken,Fish,Turkey), 20% vegetables, fruits and natural supplements and 0% grain. Simpsons products have been formulated using only the best quality ingredients and are grain free, free from wheat gluten, dairy and soya products.
The high meat content is of the highest standard and comes from both fresh and dry sources.
Many health problems can be attributed to a poor quality diet such as skin allergies,dietary intolerance, obesity, diabetes, and digestive problems. Feeding a premium grain free quality diet such as Simpsons may help reduce these risks.
Simpsons Premium 80/20 Mixed - Meat & Fish at a glance:
- Hypo-allergenic
- Holistic and natural dog food
- No cereals
- High meat content
- No artificial colours, flavours, or preservatives
- No GMO ingredients
- Human grade meat and fish sourced in the UK
- Highly digestible ingredients meaning less to feed - very economical
- Contains glucosamine, chondroitin, MSM, prebiotics, and cranberries
Ingredients
Go to analytical constituents
Ingredients:
Deboned chicken(27%), dried chicken(16%), deboned salmon(13%), sweet potato, potato, dried white fish(7%), dried salmon(5%), dried turkey(4%), chicken fat(2%), chicken gravy(2%), dried whole egg(2%), deboned white fish(2%), pea fibre, lucerne, minerals, vitamins, dried apple, dried carrot, spinach, dried seaweed, dried cranberry, prebiotic FOS, aniseed, fenugreek, glucosamine, MSM, chondroitin, thyme, marjoram, oregano, parsley, sage.
Analytical Constituents:
Protein 38%, Oil 18%, Fibre 3%, Ash 10.5%, Calcium 2.01%, Phosphorous 1.62%, Omega 6 2.53%, Omega 3 1.93%.
Deboned chicken(27%), dried chicken(16%), deboned salmon(13%), sweet potato, potato, dried white fish(7%), dried salmon(5%), dried turkey(4%), chicken fat(2%), chicken gravy(2%), dried whole egg(2%), deboned white fish(2%), pea fibre, lucerne, minerals, vitamins, dried apple, dried carrot, spinach, dried seaweed, dried cranberry, prebiotic FOS, aniseed, fenugreek, glucosamine, MSM, chondroitin, thyme, marjoram, oregano, parsley, sage.
Analytical Constituents:
Protein 38%, Oil 18%, Fibre 3%, Ash 10.5%, Calcium 2.01%, Phosphorous 1.62%, Omega 6 2.53%, Omega 3 1.93%.
Analytical constituents
| protein | 38.0 % |
| fat | 18.0 % |
| fibre | 3.0 % |
| ash | 10.5 % |
| calcium | 2.01 % |
| phosphorus | 1.62 % |
| omega-3 fats | 1.93 % |
| omega-6 fats | 2.53 % |
Feeding guide
Manufacturer's feeding recommendation per dog in g/day:
| Dog's Weight | Less Active dog | Active Dog |
| 1 - 5 kg | 40-75 | 75-100 |
| 5 - 10 kg | 75 - 115 | 100 - 150 |
| 10 - 20 kg | 115-200 | 150-275 |
| 20 - 30 kg | 200-275 | 275-350 |
| 30 - 50 kg | 275 - 400 | 350 - 450 |
| 50kg+ | 400+ | 450+ |
As each dog is different, feeding requirements vary with size, environment, age and activity. Monitor your dog's weight and adjust rations as needed. Feed twice daily and always keep fresh, clean water available.
Reviews

Overall Rating (17)
Top local reviews
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Dramatic price increase
It's such a pity the price of this soared. I had my dog on this for years, but I can't justify nearly 100e a bag. Used to be 55/60.
Sensitive ⏩ 80/20
Had my boy on Simpson's sensitive for last number of years with no issues which gave me confidence that 80/20 would simply be an upgrade short only of a complete barf diet. Transferred slowly and yes am very pleased with continued benefits.
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Excellent Product
Excellent product. After searching for the perfect balance between quality and price, i think i found it. Solid stools, easy to pick up, glossy coats and my two dogs go nuts when it's time for dinner. Also the feeding amounts are low so this food is very economical. Only minor complain is that the kibble size is quite small so large breed dogs with an appetite will inhale the food instead of eating it. Other than that this product is excellent.
Advice
Can my 10 month old Dogue de Bordeaux have this adult food ??
He’s been on giant RC but developing skin problems
Happy dogs
My dogs love this food even my fussy lurcher
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Excellent
I have quite a few dogs varying from a Saint Bernard to a cocker spaniel and I was anxious that they were fed a better quality food. I had read several very positive independent reviews for Simpsons and decided to try it. It has been a very positive experience with an easy transition as all the dogs love it. What i have noticed is that the nuts don't increase in size when I add a little hot water, which to breeds such as my german shepherds and St Bernard to reduce the risk of bloat
Great quality food
Fantastic quality grain free food with no added ingredients with no nutritional value like other supermarket brands.
My dog no longer suffers from irritated skin and loose stools I suspect this was due to the fillers and grains in previous food he was fed. We now have our happy dog back and an empty bowl:)
They love it!
Aiming to give my active dog an energy boost for his beginners agility, and to get my lazy dog a little trimmer, I decided to give this 80/20 a try. After bracing myself for the cost, I switched them from standard dry food and a bit of meat, to this and a bit of meat.
Well both dogs love it, lazy dog has sleeked down a trifle without increased scrounging, and active dog is full of beans, though energy level hard to quantify.
It seems to satisfy them with a smaller volume and weight than grain based food, so, while pricy,means it works out not quite as expensive as I thought.
Great stuff!
I have four dogs and have always fed them good quality, grain free food. I have studied dog nutrition and this one's ingredients are the best I have come across and my dogs enjoy eating it too which is a added bonus. Their coat condition has improved greatly on this food so I will be sticking with this one.
Love it!
Overall: dogs love it, great for the coat and energy, easy to digest and not as expensive as it might appear!
We have two active corgis, one who will be 2 in May and the other will be 8 in July. Previously, they were eating Marcus Muehler and got on with it fairly well, although one of them was a bit fussy with it.
When we started Simpsons, it was to see whether it would help the younger one with a skin allergy he was developing at a 1 and 3 months. It seems to have helped (I can't be sure if it was the food or just a change in the seasons) but both dogs absolutely love the food.
I noticed within the first several days a lot more energy from them, to the point that I adjusted their food and gave them a bit less. They love the taste so much I can use it as training treats.
No problems with digestion (not even at the beginning) and stools are firm and easy to pick up and unlike the previous food, there was less of it. I did try one order of the chicken, to give them a bit of variety. They liked it well enough but their stools were noticeably more whiffy.
Their coats are lovely and the vet has commented on this on more than one occasion.
I was very concerned about the cost and initially I was only going to buy this food temporarily. But even though this bag is 3kg less than Markus Muelher and costs more, I can say that over the past six months, I have placed fewer food orders so they clearly meed to eat less of it.
Top Quality Food
About a year ago I spent a lot of time researching dog food, at the time my Cocker Spaniel was on one from the local pet shop, not a bad food by any means but I knew there was better out there. You only have to read the ingredients to know how good this is, for starters you can understand what they are without looking them up and because by law they have to be listed in content values you know its full of meat and veg and not any of your derivatives and grain fillers either!
Its about £8 more than the food he was on but because its of such good quality you feed them less so it actually works out better value and theres less scooping to do too.
Another good sign for me was that this, and other good quality brands are rarely on offer, do you notice how often the premium brand leading one is a third off or buy one get one half price. Its like wine at the supermarket, if its on offer more often than not then you've got to ask yourself what the real value of it is?
Greyt for Greys!
As most Greyhound owners know, they have particularly sensitive stomachs and ominous gassy emissions that are famed for clearing rooms! We are now on our third sack, having tried other premium foods, our girl loves it, her poops are so much better and the emissions have all but disappeared :0)
bags of energy
Been looking for a good dog food a while now and after rave reviews and 5 out of 5 ratings on every site you visit settled on simps 80\20 and not disappointed my dog loves it there's no nibbling now blink and it gone but the change in the dog has been eye opening she's just got her puppy energy back and her coats never looked as good.
It may be on the expensive side but when you work it out against cheaper brands with the amounts you give them its not much extra a week and you save on poop bags lol
Fantastic dog food. Superb quality
My Labrador is so fussy with dry dog food. I wanted to find a quality food so searched whichdogfood, this product was scored 5/5. Only a couple of foods did.
Been really impressed. My dogs coat and general health has improved loads.
Ok, its not the cheapest food, but compared to the brand I brought before (I*ms) you feed a lot less and your actually giving him a decent meal.
Plus its made in the U.K.
Not full of bulking junk.
Fantastic ingredients and empty bowl every-time
Really struggle to find a good quality dog food for my lab. But this food guarantees an empty bowl every meal. He just to just nibble and never ate his old food much (he's an unusual lab)
Good value, especially compared to similar great quality products.
And its a small business and made in the U.K.
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