Your basket

It’s empty in here!

The zooplus app

Use app
Free delivery from €49 (T&C’s apply)**

Purizon Adult Dog - Grain-Free Chicken & Fish

Product description

Purizon Adult Dog - Grain-Free Chicken & Fish 5 37
37 reviews Write your review
Delivery in 1-5 working days ...more
52.42 97.99 EUR 2
Was  €53.49
Now €52.42
(€4.37 / kg)
Carry on saving
Economy Pack: 2 x 12kg
individually priced €104.84
Now €97.99
(€4.08 / kg)
Carry on saving

Product description

Made using only natural ingredients of the best quality, this premium dog food is grain-free, protein-rich, with 70% meat & fish. No added sugars. Suitable for all adult dogs.
Purizon dry dog food is based on the natural carnivorous diet of dogs. This premium, complete dog food is made to a unique recipe with 70% meat and fish and is totally grain-free. It contains lots of fresh poultry meat and freshly caught fish as well as top quality salmon oil. Rather than using grain or rice, Purizon chooses to use top quality fruit and vegetables as well as a selection of delicious herbs. These valuable ingredients supply your pet with essential vitamins and minerals and help to keep your dog healthy and lively. Purizon is gently prepared so it retains all the vital nutrients, as well as the authentic, natural flavours of the ingredients. It contains no added sugars.

Purizon comes in handy, re-sealable bags.

Purizon Adult Dog - Grain-Free Chicken & Fish at a glance:

  • Contains 41% protein from top quality ingredients including lots of top fresh meat and fresh fish
  • Grain-free, with 30% fruit, vegetables and herbs
  • No added sugars
  • Carefully and gently prepared, naturally preserved


Purizon: A premium, sustainable dog food made only using natural ingredients of the highest quality. 70% finest meat & fish, 30% fruit, vegetables and herbs, minerals, vitamins and completely grain-free.


Detailed information on Purizon dog food can be found below:

  1. 41% protein content: Purizon is made with lots of fresh meat and fish and has a high protein content. The dog is carnivorous by nature and utilises protein as a source of energy. Purizon dry dog food is made from 70% meat and fish and provides your pet with an appropriate nutrition which has been adapted to suit the modern lifestyle.
    • Fresh chicken (deboned) provides easy-to-digest proteins and fats
    • Fresh duck meat (deboned) is also very digestible and high in unsaturated fatty acids
    • Salmon and herring are naturally rich in Omega-3 fatty acids which are beneficial for a healthy skin and a shiny coat
    • Eggs are also a source of high-quality animal proteins, as well as providing lots of essential vitamins and minerals and lutein and zeaxanthin which are good for the eyesight
  2. Grain-free: Grain is often used as a cheap filler in dry dog food. However, dogs would not naturally eat grain in the wild and the canine digestive system is not suited to digesting large amounts of grain. According to veterinarians an excessive grain intake can lead to serious health issues, obesity and subsequent illness.
    No grain at all has been added to Purizon.
  3. Fruit and vegetables are used as healthy alternatives: Instead of grain or rice Purizon dry food is made with premium quality fruit and vegetables which help to keep your dog healthy and full of life.
    • Apples are naturally rich in antioxidants and help to keep the digestive system healthy
    • Carrots contain beta-carotene which the body converts into vitamin A
    • Spinach is naturally rich in vitamin A and C and packed full of iron
    • Cranberries belong to the group of so-called super fruits, and can have a positive effect on the entire biorhythm. They contain anti-inflammatory properties, can improve the eyesight and prevent urinary tract infections
    • Sweet potatoes are rich in a variety of vitamins and minerals, phytochemicals such as carotenoids and anthocyanins which act as antioxidants, as well as valuable fibre
    • Potatoes are a nutritious source of B vitamins, vitamin C and minerals
  4. Medicinal plants: In the wild, dogs instinctively eat grass and plants which are beneficial to their health. Purizon dog food contains a selection of health promoting herbs
    • Psyllium is rich in soluble fibre, which helps stabilise blood sugar levels and promotes a healthy digestive system
    • Algae is rich in minerals and trace elements
    • Fenugreek helps to strengthen the liver, kidneys and metabolism
    • Marigold aids the digestion and also contains lutein which help to protect the cells
  5. Essential fatty acids: High quality salmon oil and poultry fat contain essential fatty acids which keep the skin healthy skin and the coat shiny


Purizon is a premium dry food for adult dogs of all breeds and sizes. It is available in the following sizes:

  • 400g
  • 2kg (5 x 400g)
  • 12kg
  • Economy Pack: 2 x 12kg




19% dried chicken meat, 18% dried poultry meat, dried potatoes, dried sweet potatoes, 7% freshly caught salmon, 7% dried egg, 5.5% dried herring, 5% dried duck meat, peas, 3% dried salmon, 3% poultry fat, 2% hydrolysed poultry protein, alfalfa, potato protein, lignocellulose, 0.5% salmon oil, psyllium, dried herbs (thyme, oregano, sage, parsley, marjoram, chamomile, aniseed, fenugreek, marigold, peppermint), fructooligosaccharides, apple, carrots, cranberries, spinach powder, algae.

Additives per kg:
Nutritional physiological additives:
Vitamin A (25000 IU), vitamin D3 (1500 IU), vitamin E (200 IU), vitamin C (200mg), vitamin B1 [thiamine mononitrate] (11mg), vitamin B2 [riboflavin] (11mg), vitamin B6 [pyridoxine hydrochloride] (8.5mg), vitamin B12 [cyanocobalamin] (45mcg), biotin (330mcg), choline chloride (1300mg), folic acid (1.13mg), niacin (75mg), calcium D pantothenate (30mg), taurine (1200mg), zinc [as zinc oxide] (60mg), manganese [as manganese II oxide] (5mg), copper [as copper II sulphate, pentahydrate) (4.5mg), iodine [as calcium iodate, anhydrous] (1.5mg), L-carnitine (300mg), DL-methionine (800mg).

Energy per kg: ME (FEDIAF, 2014)/kg: 3871 kcal - 1621 MJ.

Analytical constituents

protein 41.0 %
fat 17.0 %
fibre 3.0 %
ash 7.5 %
calcium 1.5 %
phosphorus 1.1 %
omega-3 fats 0.6 %
omega-6 fats 1.5 %
protein 41.0 %
fat 17.0 %
fibre 3.0 %
ash 7.5 %
calcium 1.5 %
phosphorus 1.1 %
omega-3 fats 0.6 %
omega-6 fats 1.5 %

Feeding guide

Feeding recommendation
Purizon Adult Chicken & Fish is a complete dog food.
All dogs are different. The recommended feeding amounts are only guidelines and should be adapted to suit the individual needs (breed, age, temperament, activity level etc.) of your pet to ensure that it maintains an ideal body weight. When changing food, please introduce the new food gradually over a period of approx. two weeks. The food should be served dry. Store in a cool, dry place, away from direct sunlight and please make sure your pet always has fresh drinking water available.
Dog's weight Daily portion
1 - 5 kg 30 - 100 g
5 - 15 kg 100 - 225 g
15 - 25 kg 225 - 330 g
25 - 35 kg 330 - 425 g
35 - 45 kg 425- 500 g
45 - 55 kg 500 - 600 g
55 kg + 600 g +


Latest user reviews

All prices include tax., Additional shipping costs may apply.
2 Varieties from €52.42